MOTIVATION
Motivation is a Latin word which means to move‘. Motivation is a force or a mental process that helps to increase workforce willingly and develop quality of output.
Motivation is the process of channeling a person‘s inner drives so that he wants to accomplish the goals of the organization. Motivation concerns itself with the will to work. It seeks to know the incentives for the work and tries to find out the ways and means whereby their realization can be helped and encouraged.
According to William G Scott, ―motivation means a process of stimulating people to action to accomplish desired goals Thus motivation is a process by which a need or desire is aroused and a psychological force within our mind sets us in motion to fulfill our needs and desires.
According to Louis Allen, ―motivation is the work of a manager performs to inspire, encourage and impel people to take required action
Characteristics of Motivation:
The following are the important characteristics and nature of motivation- Motivation is an internal feeling – Motivation is a psychological phenomenon which is a force within an individual that drives him to behave in a certain way.
- Motivation is related to needs – Needs are deficiencies which are created whenever there is a physiological or psychological imbalance.
- Motivation produces goal-directed behavior – An individual‘s behavior is directed towards a goal.
- Motivation is dynamic – Needs of a person today may be different from needs of tomorrow. So motivation is highly dynamic.
- Motivation can be positive or negative – Positive or incentive motivation is generally based on rewards. Negative or fear motivation is based on force and fear.
- Motivation is a continuous process – Satisfaction of human needs is a never ending process. It is a continuous process. So motivation is also a continuous process.
- Motivation is related to a person in totality, not in part, is motivated.
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