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Problems of Branding

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Brand create favorable attitude of the customers. But to make it favorable there has some problem faces at the time of branding. There are three main problem of branding. These are as follows…………


1. Excess promotion cost: it is very much needed to inform final customer after establishing a brand or org. to make it satisfied, a firm has to take different of promotional activities or programs. This needs to more cost. So, high promotion cost is a notable problem of branding.

2. Quality servicing for long period of time: to face competition in the competed world and need to sustain, the brand loyalty a firm needs to maintain the quality of that brand for long period of time. Always not possible to perform, it is very difficult. So, maintenance of quality for long period of time is another problem of branding.

3. Consuming time and money: time and the money leads to success. Proper timing and proper allocation of money. Time and money is the main objective of branding is to create brand loyalty. It needs a lot of time to establish a brand. So, branding is time consuming. And all of the activities needs money.






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