Team Creation and management & types of team

Team Creation and Management

team creation and management is a crucial matter in marketing and management. A team is relatively permanent work group whose members must co-ordinate their activities to achieve one or more common objectives. As achievement of team‘s objectives requires co-ordination, team members depend on one another and must interact regularly.

A work team generates positive synergy through co-ordinate effort. Teams have far-reaching impact in the today‘s work place. They have become an essential part of the way business is being done. A team is a group, but only some groups have the high degree of interdependence and commitment to success we associate with a team.

Types of Teams

On the basis of its objectives team can be classified as follows

1. Problem solving teams:

Problem solving teams consist of groups of five to ten employees from the same department who meet for a few hours each week to discuss ways of improving quality, efficiency and the work environment.

2. Self- managed work teams:

A self-managed team includes collective control over the pace of work, determination of work assignments, and organization of breaks and collective choice of inspection procedures.

3. Cross functional teams:

Cross functional teams are made up of employees from about the same hierarchical level, but from different work areas, who come together to accomplish a task.

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